Digital Marketing Tips & Guides

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SEO

Rich Results: Our Essential Top Tips

Rich results can be a crucial resource when considering meaningful results and immediately relevant answers.

The notes and tips provided in this article have been delivered to ensure that marketers understand how to use the feature correctly to enhance search results in the future.

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Guides

How to Optimise for Voice Search

Voice search isn’t exactly a new feature, however with the rise in popularity of smart home devices, such as Amazon’s Alexa and Google Home, voice search is quickly becoming an aspect of marketing that can’t go ignored if you want to have the edge over your competitors (or keep up with them!).

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Guides

How to Correctly Structure Your URLS

There is often conflicting and confusing information and guides on how you should be structuring your URLs, primarily down to there being several theories and concepts on what can be a reasonably complex element.

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eCommerce SEO
SEO

12 E-Commerce SEO Pitfalls To Avoid

Marketers need to understand e-commerce search engine optimisation (SEO) amid the fast-transforming digital landscape. In fact, when it comes to e-commerce, SEO and traffic to your website are vital. Organic SEO is possibly the most valuable source of business, bringing in 40-60% of your overall traffic, which ultimately makes up a large portion of revenue.

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