Google has partnered with Worpdress in what will be an exciting time of development for the platform. The partnership aims to boost WordPress’ support of latest web technologies, most importantly those relating to performance and mobile device experience. We’ve written before about why you should be using WordPress, and with the open-source content management system powering a whopping 27% of the entire web, it comes as no surprise that Google has taken a large interest in the platform.
Mobile First Index, Speed and WordPress
Google recently announced the speed update, and has been focused on speed for quite a few years now. It has also announced the rollout of the mobile-first index — meaning that Google has started indexing and using for ranking in SERPs, the mobile version of a website.
With the goal of assisting site owners in improving page load time for mobile visitors, Google launched the AMP project in 2015. But the adoption of this mobile-friendly framework across the web has been slow: It’s estimated that fewer than .1 percent of all websites are using the markup language.
Google took part in WordCamp US in December, stating “Our goal was to engage with the WordPress community and start a discussion around the performance of the WordPress ecosystem.” Whilst at WordCamp, Google highlighted a fundamental problem in the CMS platform – its relative poor speed and page load performance in comparison to non-WordPress websites.
It comes as no surprise, as anyone who has developed or used WordPress in depth is most likely aware of the platform’s previous issues with code bloat. The partnership with Google however, in addition to improving performance, will focus on bringing WordPress’ ecosystem up to current web experience standards more rapidly — via technologies such as Progressive Web Apps (PWA).
In an article posted by Alberto Medina, Developer Advocate in the Content Ecosystems Team at Google, he states “Our WordPress vision covers a lot of exciting work across the full breadth of the WordPress ecosystem: collaborating on WP core, developing themes, plugins, and WP-tailored tools and infrastructure, and engaging with the broader WordPress community of publishers.”
This is an exciting time for WordPress and the web, and as strong advocates of the platform here at Soar Online, we look forward to seeing the developments and improvements in the near future.