You may have noticed recently that Google Image searches look a little different. It appears as though they are rolling out a whole new layout for previewing images in the image search results. Instead of loading image previews with a black background frame, preview images are now appearing to the right of the image results. […]
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With the year coming to a close very shortly, now is a great time to roll up our sleeves and give our websites a review. Your website may be optimised to perfection, but that doesn’t mean it doesn’t need regular maintenance. There are so many changing aspects to a website that there can often be […]
We’re always harping on about how organic SEO is a changing landscape and that it’s important to keep on top of the latest trends and Google algorithm updates. This hasn’t changed, however it’s important to note that whilst you are adopting new techniques, some practices become outdated by Google and, in some cases, can even […]
Following months of testing, the new search bar for the Google search results page has begun rolling out. A fancy new search results page design is being rolled out by Google, and it features a rounded search bar that now sticks to the top of the page as you scroll down through the search result […]
How to combat incoming spam links, scraping content and affiliate hijacking to ensure you keep your organic SEO efforts intact and your rankings positive. In some cases, getting to the top is far easier than maintaining the position, and often times this is applicable to SEO. Ranking highly, especially for very competitive search terms, can […]
Establishing you have lost traffic is your first port of call. After that, there are some common issues (such as 404 errors, redirects and other protocol issues) that can be addressed fairly easily in order to get your SEO back on the upturn. When you are looking to give your website a design refresh, SEO […]
Google has brought back ‘zero search results’ pages again for some queries. This occurs when they are completely confident that they are able to answer the searcher’s question entirely with just one snippet. As it stands, this is limited to calculations, time and conversion search results. So, for example, anyone searching for ‘what time is […]
Video marketing and the popularity of video content continues to grow at a rapid rate across all mediums and platforms. In research conducted by Forbes, video will account for a whopping 80 percent of global consumer internet traffic by 2019, and believe it or not, Video SEO exists and it can make a huge difference […]
With the Black Friday rush over and the start of December rapidly approaching, you may have noticed people already getting in the mood for Christmas. Soon the trees will be out, lights up and the awful festive jumpers will begin to appear more and more often around the office. Everyone is winding down for the […]
A – AMP (Accelerated Mobile Pages) Going hand-in-hand with the introduction of the mobile first index, AMP renders pages using optimised HTML code, resulting in pages loading far quicker than usual. Very important for mobile experience and pagespeed. B – Backlinks One of the bread and butter features of Organic SEO for a long, long […]
About Soar Online
Our Search and Digital Marketing strategies have assisted the growth and profitably of many businesses in the UK. Our head office in Birmingham continues to grow, thrive and offer a 5 star service to clients throughout the country.