Category: Guides

Guides

How to Optimise for Voice Search

Voice search isn’t exactly a new feature, however with the rise in popularity of smart home devices, such as Amazon’s Alexa and Google Home, voice search is quickly becoming an aspect of marketing that can’t go ignored if you want to have the edge over your competitors (or keep up with them!).

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Guides

How to Correctly Structure Your URLS

There is often conflicting and confusing information and guides on how you should be structuring your URLs, primarily down to there being several theories and concepts on what can be a reasonably complex element.

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Blog writer at work
Guides

How To Improve Engagement With Blog Posts

Marketers that know how to elevate their blog post will have the edge over the competition in this fast-transforming digital landscape.
In fact, content is arguably the most important aspect of your digital marketing strategy, helping you to establish brand expertise in your niche and connect with your target audience.

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Guides

How To Predict Your ROI From SEO

SEO, and online marketing in general for that matter, can seem like a daunting endeavour to business owners and marketing execs who are just breaking out onto the web world. After all, you can quite quickly sink a large budget into your online activity without being able to accurately predict the return on your investment (ROI) in terms of traffic and, subsequently, possible sales.

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Domain Names
Guides

10 common domain name misconceptions you should be aware of

A domain name is your web address, or in basic terms, the string of text that people type into the search bar to visit your site. The domain name maps to a numeric IP address. It is an essential part of your brand due to its disproportionately large impact on user experience, SEO, revenue and business credibility.

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Digital Marketing Trends
Digital Marketing

Top Digital Marketing Trends That You Should Follow In 2022

Over the past few years, some notable trends have cropped up, especially with the rise of artificial intelligence (AI), which is the simulation of human intelligence demonstrated in computers or machines.Sounds appealing, right? You launch a website, add a few affiliate links and your earnings increase. For example, Ryan Robinson of ryrob.com earns five figures every month through affiliate marketing.

Businesses will struggle to thrive without new customers, so it’s important to find new prospects and convert them into loyal paying customers.

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Overworked businesswoman typing financial statistics on laptop sitting at desk
Digital Marketing

Affiliate Marketing 2021: Ultimate Guide on Uses and Tips

Many bloggers earn passive income by using affiliate links, which is the process of promoting a product or service by another company in exchange for a commission.
Sounds appealing, right? You launch a website, add a few affiliate links and your earnings increase. For example, Ryan Robinson of ryrob.com earns five figures every month through affiliate marketing.

Businesses will struggle to thrive without new customers, so it’s important to find new prospects and convert them into loyal paying customers.

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